Saturday, November 12, 2011

Calling all Realtors - Answer your Phone!


If 2,900 Realtor calls or buyers’ requests for showings went unanswered over this period of 12 months, would that hurt your chances of selling your Florida home? Yes!

At GetMoreOffers.com, we have answered 2,900 live calls, over the past year for our Florida Flat Fee MLS clients. Many of these calls come after-hours. Every single call was handled professionally, recorded in our seller’s account, an email sent to our seller, a link sent to the interested party, and a detailed description of the call was included in that email.

If the caller was a Realtor, we get their Florida real estate license number confirming they are truly Realtors and send them permission by email to deal directly with you. We include your phone numbers, just in case an agent misplaces them. If a seller chooses Professional ADDvantage, our contract-to-close plan, we do not send permission to Realtors to deal with the seller because we represent sellers in this hybrid-full-service Flat Fee MLS plan.

This 8:00 AM – 8:00 PM (EST), 7 days a week phone concierge service at GetMoreOffers.com is guaranteed in our GetMoreOffers.com Flat Fee MLS Listing Agreement. It is a part of our service commitment to all of our Flat Fee MLS sellers. This is also one of the reasons why we charge a bit more for a listing in the MLS with GetMoreOffers.com.

Paying attention to the phone support you will be receiving is a critical detail to being a successful Flat Fee MLS seller in Florida. The Flat Fee MLS broker is the gatekeeper for sales’ leads for the Flat Fee MLS seller. Many Flat Fee websites will advertise that all leads and calls come directly to you, so having great phone support is unnecessary. This is misleading to the public because they can’t, and won’t commit to any posted or guaranteed hours of phone support

Truth… Flat Fee MLS seller’s phone numbers are published in the MLS under Realtor remarks. But, the listing broker’s (of record – GetMoreOffers.com or whoever is listing the property in the MLS) phone number is also listed in the MLS. Since 1913, Realtors, by a code of ethics, have always called the listing broker to get showing instructions and negotiate all offers. Realtors, by this same code, cannot deal directly with the seller without the expressed permission from the listing broker. This is why the listing broker receives so many calls from Realtors. It is also the reason why GetMoreOffers.com gives Realtors our expressed permission in an email that they can deal directly with our seller clients.

In Realtor.com, the biggest real estate website in the world, the sellers contact information is not permitted. All these buyer leads come to the listing broker. Make sure the listing agreement that you sign, with a Flat Fee broker, clearly states that all buyer leads belong to the seller, and not the broker.  Also make sure that the listing agreement states that those leads coming from third party websites, such as Realtor.com or Homes.com, are forwarded directly to you.

When you Sign up with a Flat Fee MLS listing through GetMoreOffers.com, all buyer leads are yours to work, so you can sell “by owner” and not pay any commission. If a Realtor sells your home, you pay just that Realtor a commission which you establish during the sign up process. Typically, Flat Fee MLS sellers offer between 2-3%.

Some Flat Fee MLS sellers offer higher commissions to Realtors (buyer agents) to garner more attention. We offer a flat fee listing program called Street Smart GetMoreOffers.com that sends 12,000 emails to all Realtors, within a 30 mile radius of your property, twice a month, informing them of your higher than average commission. The Street Smart GetMoreOffers.com e-Blast is Florida’s best-read Realtor-to-Realtor email.

Here at GetMoreOffers.com, our basic Flat Fee MLS listing program is $199 for a 6 month listing in any Florida MLS. Street Smart ADDvantage is $349 for a 12 month listing and e-Blast with a 4% commission or higher, and Professional ADDvantage is $499 and ½% at close (with a $699 minimum). ProfessionalADDvantage, our contract-to-close plan, includes Street Smart e-Blast marketing as long as you offer a 4% buyer’s agent commission, no expiration date, our office takes and records all calls for your property, and the broker negotiates all offers and contracts for you.

Make sure to know what you are getting in a Flat Fee MLS company before spending more money than necessary.  GetMoreOffers.com is Florida’s best Flat Fee MLS listing service.  Call us anytime, 1-877-232-9695.

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